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商務(wù)談判英語

時間:2025-11-22 11:55:35 小英 Negotiation 我要投稿

商務(wù)談判英語

  商務(wù)談判是買賣雙方為促成交易或解決爭端,實現(xiàn)經(jīng)濟(jì)利益的活動和手段,貫穿于日常討價還價至跨國經(jīng)濟(jì)合作等場景,以下分享商務(wù)談判英語文章,歡迎閱讀!

商務(wù)談判英語

  BUSINESS NEGOTIATION:

  We are always negotiating, not only in business, but also in our private lives, from deciding what to watch on TV to deciding where to go on holiday. Rarely, in fact, is any form of decision reached without some form of negotiation.

  But while we practice the art on a regular basis, it is always useful to review what we already subconsciously know. The following tips provide you with strategies for negotiating effectively, no matter what situation you find yourself in.

  Firstly, try to make it a win-win situation. Start with the attitude that all parties should get something out of the deal. Look at the common ground, not only at the gaps between you.

  Secondly, try to find out what is cheap for you but valuable to your negotiating partner and vice versa. Exchanging something you don’t want for something you actually do want is, of course, the aim of all parties involved.

  Thirdly, be aware of your BATNA, your Best Alternative to a Negotiated Agreement. You wont always get the very deal you wanted so you need to bear in mind your best alternative if the negotiation fails. In fact, telling your negotiating partner, Thanks but I can get a better deal elsewhere often brings about movement in the other sides position!

  And finally, be creative. Think of the exercise as both sides coming together to solve a common problem. Developing the valuable skills you need to negotiate most effectively takes time and effort, but by taking on just a few simple techniques, you can make all the difference.

  win-win situation 雙贏局勢

  common ground 共同點(diǎn)

  valuable adj.有價值的,珍貴的

  vice versa 反之亦然

  exchange A for B 以A換取B

  alternative n.備選方案

  bear in mind=remember

  technique n.技巧,技能

  subconsciously adv.下意識地

  拓展:英語商務(wù)談判對話

  A:The seller Miss Lin representing Huaxin Trading Co.,Ltd.

  B:The buyer Mr. Cai representing James Brown&;Sons Co.,Ltd.

  A:Good morning, Mr. Cai. Glad to meet you.

  B:Good morning, Miss Lin. It’s very nice to see you in person.

  Let me introduce my colleagues to you. This is my manager, Mr. Jia.

  A:How do you do?.

  B:How do you do?Miss Lin. Nice to meet you.

  B:this is Mr. Wang. He is in charge of sales department. This is Miss Huang. She is in charge of business with clents.

  A:Nice to meet you, Miss Huang, Mr. Wang.

  B:Nice to meet you, Miss Lin.

  A:How are things going?

  B:Everything is nice.

  A:I hope through your visit we can settle the price for our Chinaware, and conclude the business before long.

  B:I think so, Miss Lin. We came here to talk to you about our requirements of HX Series Chinaware. Can you show us your price—list and catalogues?

  A:We’ve specially made out a price—list which cover those items most popular on your market. Here you are.

  B:Oh, it’s very considerate of you. If you’ll excuse me, I ’ll go over your price—list right now.

  A:Take your time, Mr. Cai.

  B:Oh, Mr, Wang. After going over your price—list and catalogues, we are interested in Art No. HX1115 and HX 1128, but we found that your price are too high

  than those offered by other suppliers. It would be impossible for us to push any sales at such high prices.

  A:I’m sorry to hear that. You must know that the cost of production has risen a great deal in recent years while our prices of Chinaware basically remain unchanged. To be frank,our commodities havealways come up to our export standard and the packages are excellent designed and printed. So our products are moderately priced.

  B:I’m afraid I can’t agree with you in this respect. I know that your products are attractive in design, but I wish to point out that your offers are higher than

  some of the quotations. I’ve receivedfromyour competitors in other countries. So, your price isnot competitive in this market.

  A:Mr. Cai. As you may know, our roducts which is of high quality have found a good market in many countries. So you must take quality into consideration, too.

  B:I agree with what you say, but the price difference should not be so big. If you want to get the order, you’ll have to lower the price. That’s reasonable, isn’t it?

  A:Well, in order to help you develop business in this line, we may consider making some concessions in your price, but never to that extent.

  B:If you are prepared to cut down your price by 8%, wemight come to terms.

  A:8%?I’m afraid you are asking too much. Actually, we have never gave such lower price. For friendship’s sake, we may exceptionally consider reducing the price by 5%. This is the highest reduction we can afford.

  B:You certainly have a way of talking me into it. But I wonder if when we place a larger order, you’ll farther reduce your prices. I want to order one container of HX1115 and 438 sets of HX1128.

  A:Mr. Cai, I can assure you that our price is most favourable. We are sorry to say that we can bring our price down a still lower level.

  B:Ok, I accept. Now let’s talk about the terms of payment. Would you accept D/P?I hope it will be acceptable to you.

  A:The terms of payment we usually adopt are sight L/C.

  B:But I think it would be beneficial to both of us to adopt more flexible payment terms such as D/P term.

  A:Payment by L/C is our usual practice of doing business with all customers forsuch commodities. I’m sorry we can’t accept D/P terms.

  B:As for regular orders in future, couldn’t you agree to D/P?

  A:Sure. After several smooth transactions, we can try D/P terms.

  B:Well, as for shiopment, the soon the better.

  A:Yes, shipment is to be made in April, not allowing partial shipment.

  B:Ok, I see. How about packing the goods?

  A:We’ll pack HX115 in carton of one set each, HX1128 in cases of one set each, two cases to a carton.

  B:I suggest the goods packed in cardboard boxes, it’s more attractive than cartons. Do you think so?

  A:Well, I hope the packing will be attractive,too.

  B:For transaction concluded on CIF basis, insurance is to be covered by the sellers for 110% of invoice value against WPA. Clash&;Breakage and War Risk.

  A:This term less these goods should damage in transit. I agree with it.

  B:I’m gald we have brought this transaction to a successful conclusion and hope this will be the beginning of other business in the future. Let’s confirm these items we concluded at the moment.

  A:Yes, we concluded as follows:532 sets of HX1115 at the price of USD 23.50 per set to be packed in cardboard boxes of one set each and to be shipped CIF5 Toronto;438 sets of HX1128 at the price of USD 14.50 per set to be packed in case of one set each, two cases to a cardboard box and to be shipped CIF5 Toronto.

  B:All right. By the way, when can I expect to sign the S/C?

  A:Mr. Cai, would it be convenient for youto come again tomorrow morning. I’ll get the S/C ready tomorrow for your signature.

  B:That’s fine. See you tomorrow. Goodbye. Miss Lin.

  A:See you and thanksfor coming, Mr. Cai.

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